Insights

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Media Headhunters’ View: native advertising is here…and don’t brands seem to love it?

When you click to a web page how often do you notice the adverts that...

Media headhunters’ view: how to avoid generic content marketing and build a brand publishing strategy

In a short space of time almost all discussions on business communication have become discussions...

Communications recruitment: content marketing for health journalists

An interesting evening at the Medical Society of London, where the Guild of Health Writers...

Media recruitment: taking content marketing lessons from editorial experts

I wrote a marketing letter today. Not surprising, I grant you. Except that I mentioned...

Content marketing means we’re all editorial companies now – even media headhunters like us

For some years now, media headhunters like us have been advising clients – banks, retailers,...

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